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Hawaii County · Hawaii

ZIP code 96774

Population, income, housing costs and the sales tax rate charged on purchases inside ZIP 96774 — Census 2019-2023 ACS 5-year, no modelled estimates.
Population
490

ZCTA residents

Median income
$64,167

Household, past 12 months

Median home
$295,300

Owner-occupied value

Sales tax
4%

Hawaii state rate

Quick answer

ZIP 96774 sits in Hawaii County, Hawaii and is home to 490 people. Median household income is $64,167, the median home is worth $295,300 and median gross rent is —. 81.5% of households own their home, and purchases are taxed at 4% (Hawaii state rate).

County
Hawaii County

FIPS 15001

State
Hawaii (HI)

97 ZIPs covered

Area codes
Not published

No NANPA match for this ZIP

Metro area
Outside covered metros

Rate jurisdiction used for tax

The numbers for 96774

American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.

Population
490ZIP 96774 residents
Median household income
$64,167Past 12 months, inflation adjusted
Median home value
$295,300Owner-occupied units
Median gross rent
—Rent plus utilities, monthly
Median age
38.6 yrsAll residents
Homeownership rate
81.5%Owner-occupied households

ZIP 96774 in context

How this area compares with national benchmarks.

ZIP 96774 is a very small community in Hawaii County, Hawaii, with 490 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #84 of 97 ranked by population — larger than 13% of them. The median age here is 38.6 years against 39.1 nationally, a slightly younger profile than the country as a whole. At this population the ACS sample is small, so the margin of error around every dollar figure below is wide — treat the numbers as a band, not a point, and expect them to move between annual releases without the place itself changing.

Households in ZIP 96774 earn a median of $64,167 a year, 18.3% below the national figure of $78,538. The median is the midpoint household, not an average, so a handful of very high earners cannot drag it upward the way they distort a mean. Poverty reaches 15.1% of residents here, above the 12.4% national rate.

The typical owner-occupied home in ZIP 96774 is valued at $295,300, 2.7% below the national figure, while median gross rent runs not published a month. The home-price-to-income ratio works out to 4.6×, against roughly 3.9× nationally, so buying is harder here than in the average US market. 81.5% of occupied homes are owner-occupied versus 65% nationally, an owner-dominated market where rental listings are scarce and rent medians rest on a thin sample. Rent is reported gross — contract rent plus tenant-paid utilities — which is why it runs above the advertised price on a listing for the same unit.

With 490 residents, a handful of survey responses moves every median on this page. Compare ZIP 96774 against its county rather than against national figures.

The Census withheld gross rent for ZIP 96774 because the sample was too thin to publish at this geography. Those values were suppressed at the source, not lost in our dataset, and we do not model a replacement. Everything else on this page comes straight from the ACS 2019-2023 ACS 5-year tables.

Reading ZIP 96774 in context

How 96774 sits inside Hawaii County and Hawaii.

ZIP 96774 is tabulated inside Hawaii County, Hawaii, one of 28 ZIP areas the Census publishes for that county and 97 across Hawaii. This is one of the smallest tabulated ZIP areas in the state, the kind of rural route where a single subdivision or farm cluster accounts for most addresses. County assignment on this page follows the largest share of the ZIP's land area, which matters where a delivery route crosses a county line: mail addressed to 96774 can be handled by a post office in a neighbouring county even though the tabulation area is filed here.

Against its own county, 96774 reports a median household income of $64,167, 16% below the $76,585 county median, and 30% below the $91,429 typical HI ZIP. Owner-occupied homes are valued at a median of $295,300, 45% below the county figure and 60% below the statewide ZIP median. Rent is reported gross — the contract amount plus tenant-paid utilities — at not published a month, which is why it reads higher than the advertised rent on a listing for the same unit.

Hawaii charges 4% statewide, and local governments overlapping 96774 may add county, city or special-district levies on top. We publish the state floor for this ZIP rather than guessing a combined figure, because ZIP boundaries and taxing-district boundaries were drawn for different purposes and do not line up.

Everything above comes from the Census Bureau American Community Survey 2019-2023 ACS 5-year estimates for this ZIP Code Tabulation Area, with sales tax rates traced to the state revenue agency. Five-year estimates pool sixty months of responses, so they are stable enough to compare 96774 with its neighbours but always trail the current year, and any value the Census suppressed for sample size is shown as unpublished rather than filled in with a model.

Sales tax in 96774

What a purchase inside this ZIP costs at checkout.

Rate applied
4%State base rate only
Tax on $100
$4Rounded to the dollar
Tax on $1,000
$40Before any exemptions

Hawaii levies 4% statewide, and counties, cities and special districts inside this ZIP can add their own local rate on top. Check the county page for the local component before you quote a price.

Affordability in this ZIP

Derived from the Census medians above — indicative, not an offer.

Rent burden
—Median rent ÷ median income
Price-to-income
4.6×Home value ÷ household income
Est. mortgage
$1,532/mo20% down, 30-yr at 6.75%
Poverty rate
15.1%Residents below poverty line

A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.

How 96774 compares

ZIP 96774 against the median ZIP in Hawaii County and across Hawaii.

MeasureZIP 96774County medianState medianvs state
Median household income$64,167$76,585$91,429-30%
Median home value$295,300$539,800$734,350-60%
Median gross rent—$1,335$1,770—
Population4903,3434,396-89%

Medians are computed across the 28 ZIP areas in Hawaii County and the 97 ZIP areas in Hawaii.

Statewide rank

Where this ZIP places among all 97 Hawaii ZIP areas.

Income

richer than 10% of 80 state ZIPs

#72
Home value

above 6% of 82 state ZIPs

#77
Population

larger than 13% of 97 state ZIPs

#84

Comparable ZIP codes

Hawaii ZIP areas with almost the same household income.

ZIPCountyIncomeHome valueRent
96785Hawaii County$64,213$330,500$1,292
96777Hawaii County$63,438$227,200$650
96783Hawaii County$65,313$485,400$805
96772Hawaii County$61,250$396,300$1,509
96826Honolulu County$67,743$485,200$1,604
96771Hawaii County$59,092$291,400$1,161

Nearby ZIP codes

Other ZIP codes filed under Hawaii County.

Adjacent ZIP Codes

Other ZIP codes in Hawaii County, Hawaii.

ZIP 96774 questions

Common questions about this ZIP code.

Where is ZIP code 96774?
ZIP 96774 lies mostly in Hawaii County, Hawaii. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
What sales tax do I pay in 96774?
Hawaii charges 4% statewide, plus any county, city or district rate that applies locally.
Is 96774 expensive to live in?
Median rent runs — a month, and the median home is worth $295,300 — -60% against the typical Hawaii ZIP.
Is a ZCTA the same as a postal ZIP code?
Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.

Related pages for this area.

Sources & transparency

Every figure on this page is a published estimate for ZIP Code Tabulation Area 96774, except the affordability ratios and mortgage estimate, which we derive from those medians and label as estimates.

Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.