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Kauai County · Hawaii

ZIP code 96766

Population, income, housing costs and the sales tax rate charged on purchases inside ZIP 96766 — Census 2019-2023 ACS 5-year, no modelled estimates.
Population
16,924

ZCTA residents

Median income
$96,434

Household, past 12 months

Median home
$751,800

Owner-occupied value

Sales tax
4%

Hawaii state rate

Quick answer

ZIP 96766 sits in Kauai County, Hawaii and is home to 16,924 people. Median household income is $96,434, the median home is worth $751,800 and median gross rent is $1,904. 66.4% of households own their home, and purchases are taxed at 4% (Hawaii state rate).

County
Kauai County

FIPS 15007

State
Hawaii (HI)

97 ZIPs covered

Area codes
Not published

No NANPA match for this ZIP

Metro area
Outside covered metros

Rate jurisdiction used for tax

The numbers for 96766

American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.

Population
16,924ZIP 96766 residents
Median household income
$96,434Past 12 months, inflation adjusted
Median home value
$751,800Owner-occupied units
Median gross rent
$1,904Rent plus utilities, monthly
Median age
40.6 yrsAll residents
Homeownership rate
66.4%Owner-occupied households

ZIP 96766 in context

How this area compares with national benchmarks.

ZIP 96766 is a mid-size town in Kauai County, Hawaii, with 16,924 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #31 of 97 ranked by population — larger than 68% of them. The median age here is 40.6 years against 39.1 nationally, a slightly older profile than the country as a whole. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.

Households in ZIP 96766 earn a median of $96,434 a year, 22.8% above the national figure of $78,538. Median household income counts every pre-tax dollar arriving at an address — wages, self-employment, Social Security, pensions, interest and public assistance — for everyone living there, so multi-earner households pull the figure up even where individual pay is modest. Poverty reaches 7.2% of residents here, below the 12.4% national rate.

The typical owner-occupied home in ZIP 96766 is valued at $751,800, 147.8% above the national figure, while median gross rent runs $1,904 a month, 35.4% above the national figure, or roughly $22,848 across a full year. A household on the local median income would put about 23.7% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is within the standard affordability guideline. The home-price-to-income ratio works out to 7.8×, against roughly 3.9× nationally, so buying is out of reach on local earnings alone and the ownership market leans on outside income, equity or dual high earners. 66.4% of occupied homes are owner-occupied versus 65% nationally, so the market leans toward owners. Gross rent folds in the utilities a tenant pays separately, so it is closer to the real monthly outlay than a headline rent figure.

Home values sit at 7.8× median household income, far past the 3.9× national mark, so ownership costs here are set by something other than local wages — second homes, retirees with equity, or commuters earning elsewhere.

No figure on this page is estimated by us; each one comes straight from the published ACS tables for this area. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.

Reading ZIP 96766 in context

How 96766 sits inside Kauai County and Hawaii.

ZIP 96766 is tabulated inside Kauai County, Hawaii, one of 16 ZIP areas the Census publishes for that county and 97 across Hawaii. This is a mid-sized suburban ZIP inside a county that is split across many delivery areas. County assignment on this page follows the largest share of the ZIP's land area, which matters where a delivery route crosses a county line: mail addressed to 96766 can be handled by a post office in a neighbouring county even though the tabulation area is filed here.

Against its own county, 96766 reports a median household income of $96,434, 4% above the $92,570 county median, and 5% above the $91,429 typical HI ZIP. Owner-occupied homes are valued at a median of $751,800, close to the county figure and close to the statewide ZIP median. Rent is reported gross — the contract amount plus tenant-paid utilities — at $1,904 a month, which is why it reads higher than the advertised rent on a listing for the same unit.

Hawaii charges 4% statewide, and local governments overlapping 96766 may add county, city or special-district levies on top. We publish the state floor for this ZIP rather than guessing a combined figure, because ZIP boundaries and taxing-district boundaries were drawn for different purposes and do not line up.

Everything above comes from the Census Bureau American Community Survey 2019-2023 ACS 5-year estimates for this ZIP Code Tabulation Area, with sales tax rates traced to the state revenue agency. Five-year estimates pool sixty months of responses, so they are stable enough to compare 96766 with its neighbours but always trail the current year, and any value the Census suppressed for sample size is shown as unpublished rather than filled in with a model.

Sales tax in 96766

What a purchase inside this ZIP costs at checkout.

Rate applied
4%State base rate only
Tax on $100
$4Rounded to the dollar
Tax on $1,000
$40Before any exemptions

Hawaii levies 4% statewide, and counties, cities and special districts inside this ZIP can add their own local rate on top. Check the county page for the local component before you quote a price.

Affordability in this ZIP

Derived from the Census medians above — indicative, not an offer.

Rent burden
24%Median rent ÷ median income
Price-to-income
7.8×Home value ÷ household income
Est. mortgage
$3,901/mo20% down, 30-yr at 6.75%
Poverty rate
7.2%Residents below poverty line

A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.

How 96766 compares

ZIP 96766 against the median ZIP in Kauai County and across Hawaii.

MeasureZIP 96766County medianState medianvs state
Median household income$96,434$92,570$91,429+5%
Median home value$751,800$751,800$734,350+2%
Median gross rent$1,904$1,685$1,770+8%
Population16,9242,3534,396+285%

Medians are computed across the 16 ZIP areas in Kauai County and the 97 ZIP areas in Hawaii.

Statewide rank

Where this ZIP places among all 97 Hawaii ZIP areas.

Income

richer than 63% of 80 state ZIPs

#30
Home value

above 52% of 82 state ZIPs

#39
Population

larger than 68% of 97 state ZIPs

#31

Comparable ZIP codes

Hawaii ZIP areas with almost the same household income.

ZIPCountyIncomeHome valueRent
96819Honolulu County$96,346$963,900$1,789
96760Hawaii County$96,615$371,500$1,208
96822Honolulu County$95,594$985,100$1,736
96704Hawaii County$95,492$586,200$1,705
96756Kauai County$97,500$909,700$1,593
96712Honolulu County$97,771$1,264,300$2,033

Nearby ZIP codes

Other ZIP codes filed under Kauai County.

Adjacent ZIP Codes

Other ZIP codes in Kauai County, Hawaii.

ZIP 96766 questions

Common questions about this ZIP code.

Where is ZIP code 96766?
ZIP 96766 lies mostly in Kauai County, Hawaii. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
What sales tax do I pay in 96766?
Hawaii charges 4% statewide, plus any county, city or district rate that applies locally.
Is 96766 expensive to live in?
Median rent runs $1,904 a month, about 24% of median household income, and the median home is worth $751,800 — +2% against the typical Hawaii ZIP.
Is a ZCTA the same as a postal ZIP code?
Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.

Related pages for this area.

Sources & transparency

Every figure on this page is a published estimate for ZIP Code Tabulation Area 96766, except the affordability ratios and mortgage estimate, which we derive from those medians and label as estimates.

Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.