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Walworth County · Wisconsin

ZIP code 53190

Population, income, housing costs and the sales tax rate charged on purchases inside ZIP 53190 — Census 2019-2023 ACS 5-year, no modelled estimates.
Population
20,461

ZCTA residents

Median income
$59,598

Household, past 12 months

Median home
$247,000

Owner-occupied value

Sales tax
5%

Wisconsin state rate

Quick answer

ZIP 53190 sits in Walworth County, Wisconsin and is home to 20,461 people. Median household income is $59,598, the median home is worth $247,000 and median gross rent is $990. 45.8% of households own their home, and purchases are taxed at 5% (Wisconsin state rate).

County
Walworth County

FIPS 55127

State
Wisconsin (WI)

783 ZIPs covered

Area codes
Not published

No NANPA match for this ZIP

Metro area
Outside covered metros

Rate jurisdiction used for tax

The numbers for 53190

American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.

Population
20,461ZIP 53190 residents
Median household income
$59,598Past 12 months, inflation adjusted
Median home value
$247,000Owner-occupied units
Median gross rent
$990Rent plus utilities, monthly
Median age
22.8 yrsAll residents
Homeownership rate
45.8%Owner-occupied households

ZIP 53190 in context

How this area compares with national benchmarks.

ZIP 53190 is a mid-size town in Walworth County, Wisconsin, with 20,461 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #103 of 783 ranked by population — larger than 86% of them. The median age here is 22.8 years against 39.1 nationally, a distinctly younger profile, typical of places with students, military posts or a fast-growing family population. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.

Households in ZIP 53190 earn a median of $59,598 a year, 24.1% below the national figure of $78,538. Median household income counts every pre-tax dollar arriving at an address — wages, self-employment, Social Security, pensions, interest and public assistance — for everyone living there, so multi-earner households pull the figure up even where individual pay is modest. Poverty reaches 22.6% of residents here, well above the 12.4% national rate, which is the single clearest signal in this dataset that median income here is carried by a narrow band of households.

The typical owner-occupied home in ZIP 53190 is valued at $247,000, 18.6% below the national figure, while median gross rent runs $990 a month, 29.6% below the national figure, or roughly $11,880 across a full year. A household on the local median income would put about 19.9% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is cheap relative to what people here earn. The home-price-to-income ratio works out to 4.1×, against roughly 3.9× nationally, so buying is harder here than in the average US market. 45.8% of occupied homes are owner-occupied versus 65% nationally, so the market leans more heavily on renters. Gross rent folds in the utilities a tenant pays separately, so it is closer to the real monthly outlay than a headline rent figure.

A median age of 22.8 means a large student or early-career population; income medians in places like this understate household resources, since many residents are supported from outside the address.

Every value on this page is published directly by the Census for this area — nothing is modelled or interpolated. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.

Reading ZIP 53190 in context

How 53190 sits inside Walworth County and Wisconsin.

ZIP 53190 is tabulated inside Walworth County, Wisconsin, one of 14 ZIP areas the Census publishes for that county and 783 across Wisconsin. This is a mid-sized suburban ZIP inside a county that is split across many delivery areas. County assignment on this page follows the largest share of the ZIP's land area, which matters where a delivery route crosses a county line: mail addressed to 53190 can be handled by a post office in a neighbouring county even though the tabulation area is filed here.

Against its own county, 53190 reports a median household income of $59,598, 23% below the $77,500 county median, and 19% below the $73,420 typical WI ZIP. Owner-occupied homes are valued at a median of $247,000, 6% below the county figure and 15% above the statewide ZIP median. Rent is reported gross — the contract amount plus tenant-paid utilities — at $990 a month, which is why it reads higher than the advertised rent on a listing for the same unit.

Wisconsin charges 5% statewide, and local governments overlapping 53190 may add county, city or special-district levies on top. We publish the state floor for this ZIP rather than guessing a combined figure, because ZIP boundaries and taxing-district boundaries were drawn for different purposes and do not line up.

Everything above comes from the Census Bureau American Community Survey 2019-2023 ACS 5-year estimates for this ZIP Code Tabulation Area, with sales tax rates traced to the state revenue agency. Five-year estimates pool sixty months of responses, so they are stable enough to compare 53190 with its neighbours but always trail the current year, and any value the Census suppressed for sample size is shown as unpublished rather than filled in with a model.

Sales tax in 53190

What a purchase inside this ZIP costs at checkout.

Rate applied
5%State base rate only
Tax on $100
$5Rounded to the dollar
Tax on $1,000
$50Before any exemptions

Wisconsin levies 5% statewide, and counties, cities and special districts inside this ZIP can add their own local rate on top. Check the county page for the local component before you quote a price.

Affordability in this ZIP

Derived from the Census medians above — indicative, not an offer.

Rent burden
20%Median rent ÷ median income
Price-to-income
4.1×Home value ÷ household income
Est. mortgage
$1,282/mo20% down, 30-yr at 6.75%
Poverty rate
22.6%Residents below poverty line

A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.

How 53190 compares

ZIP 53190 against the median ZIP in Walworth County and across Wisconsin.

MeasureZIP 53190County medianState medianvs state
Median household income$59,598$77,500$73,420-19%
Median home value$247,000$263,150$214,300+15%
Median gross rent$990$1,022$900+10%
Population20,4613,7492,792+633%

Medians are computed across the 14 ZIP areas in Walworth County and the 783 ZIP areas in Wisconsin.

Statewide rank

Where this ZIP places among all 783 Wisconsin ZIP areas.

Income

richer than 16% of 760 state ZIPs

#635
Home value

above 67% of 762 state ZIPs

#253
Population

larger than 87% of 783 state ZIPs

#103

Comparable ZIP codes

Wisconsin ZIP areas with almost the same household income.

ZIPCountyIncomeHome valueRent
53581Richland County$59,630$180,200$722
54159Marinette County$59,632$169,700$1,125
54806Ashland County$59,556$172,900$709
54943Waushara County$59,500$205,300$683
54984Waushara County$59,702$191,600$856
53821Crawford County$59,476$162,500$842

Nearby ZIP codes

Other ZIP codes filed under Walworth County.

Adjacent ZIP Codes

Other ZIP codes in Walworth County, Wisconsin.

ZIP 53190 questions

Common questions about this ZIP code.

Where is ZIP code 53190?
ZIP 53190 lies mostly in Walworth County, Wisconsin. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
What sales tax do I pay in 53190?
Wisconsin charges 5% statewide, plus any county, city or district rate that applies locally.
Is 53190 expensive to live in?
Median rent runs $990 a month, about 20% of median household income, and the median home is worth $247,000 — +15% against the typical Wisconsin ZIP.
Is a ZCTA the same as a postal ZIP code?
Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.

Related pages for this area.

Sources & transparency

Every figure on this page is a published estimate for ZIP Code Tabulation Area 53190, except the affordability ratios and mortgage estimate, which we derive from those medians and label as estimates.

Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.