Minnesota · Census place 70492
Willow River, MN population, income and ZIP codes
Quick answer
The population of the city of Willow River, Minnesota (Willow River, MN — Census place “Willow River city”) is 351 residents, ranking #580 of 914 places in Minnesota. Median household income is $52,188, the median home is worth $197,700 and median gross rent runs $758 a month. Looking for the Willow River Minnesota ZIP code list? 1 ZIP codes serve Willow River, MN: 55795.
- Population
- 351Willow River city residents
- Median household income
- $52,188Past 12 months, inflation adjusted
- Median home value
- $197,700Owner-occupied units
- Median gross rent
- $758Rent plus utilities, monthly
- Median age
- 37.3 yrsAll residents
- Homeownership rate
- 65.8%Owner-occupied households
Willow River ZIP codes (Minnesota)
Census ZCTAs whose delivery area overlaps Willow River.
The Willow River MN ZIP code list below covers 1 ZIP code. Open any one for its population, income, housing and rent profile.
What the numbers mean in Willow River city
Housing cost measured against local earnings.
A household earning the Willow River city median would spend about 17.4% of gross income on the median rent. The 30% mark is the federal threshold for cost burden, so anything above it signals a stretched rental market. The median home costs 3.8× the median household income; nationally that ratio sits near 4.5×. Poverty affects 8.3% of residents and 65.8% of households own their home.
Source: US Census Bureau, ACS 2019-2023 5-year estimates · rates as published for 2019-2023 ACS 5-year
Willow River city, MN in context
How this area compares with national benchmarks.
Willow River city is a very small community in Minnesota, with 351 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #580 of 914 ranked by population — larger than 36% of them. The median age here is 37.3 years against 39.1 nationally, a slightly younger profile than the country as a whole. At this population the ACS sample is small, so the margin of error around every dollar figure below is wide — treat the numbers as a band, not a point, and expect them to move between annual releases without the place itself changing.
Households in Willow River city earn a median of $52,188 a year, 33.6% below the national figure of $78,538 and 31% below the $75,469 median for the 361 Minnesota cities we cover. Household income here is measured before tax and pooled across everyone at the address, which is why it reads higher than typical individual earnings in the same area. Poverty reaches 8.3% of residents here, below the 12.4% national rate.
The typical owner-occupied home in Willow River city is valued at $197,700, 34.8% below the national figure and 18% below the $240,400 peer median, while median gross rent runs $758 a month, 46.1% below the national figure, or roughly $9,096 across a full year. A household on the local median income would put about 17.4% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is cheap relative to what people here earn. The home-price-to-income ratio works out to 3.8×, against roughly 3.9× nationally, so buying is easier here than in the average US market. 65.8% of occupied homes are owner-occupied versus 65% nationally, so the market leans toward owners. The rent line includes utilities paid by the tenant, a definition worth remembering when comparing it against a landlord's quoted rate.
With 351 residents, a handful of survey responses moves every median on this page. Compare Willow River city against its county rather than against national figures.
No figure on this page is estimated by us; each one comes straight from the published ACS tables for this area. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.
Compare with nearby places
Places of similar size in Minnesota.
- Mantorville city 1,003
- Buhl city 1,013
- Tyler city 1,019
- Nashwauk city 1,035
- Hilltop city 1,056
- New Richland city 1,068
- Little Rock CDP 1,075
- Eden Valley city 1,077
Keep going
More Minnesota coverage.
Frequently asked questions
Common questions about this area.
- What is the population of Willow River city?
- Willow River city has 351 residents on Census ACS 2019-2023 ACS 5-year estimates, ranking #580 of 914 in Minnesota.
- What is the median household income in Willow River city?
- Median household income in Willow River city is $52,188 a year, 33.6% below the national figure of $78,538.
- How much does it cost to rent or buy in Willow River city?
- Median gross rent is $758 a month and the median home value is $197,700, so rent absorbs about 17.4% of median household income.
- Is Willow River city affordable compared with the rest of the US?
- Homes cost about 3.8× the local median income here versus roughly 3.9× nationally, so Willow River city is more affordable to buy in than the typical US market, and rent takes 17.4% of median income against the 30% cost-burden line.
- How current is this Willow River city data?
- All figures come from the US Census Bureau American Community Survey 2019-2023 ACS 5-year five-year estimates. At this population the ACS sample is small, so the margin of error around every dollar figure below is wide — treat the numbers as a band, not a point, and expect them to move between annual releases without the place itself changing.