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Michigan · Census place 59140

Norton Shores, MI population, income and ZIP codes

Quick answer

The population of the city of Norton Shores, Michigan (Norton Shores, MI — Census place “Norton Shores city”) is 25,000 residents, ranking #50 of 745 places in Michigan. Median household income is $73,390, the median home is worth $214,000 and median gross rent runs $1,286 a month. Looking for the Norton Shores Michigan ZIP code list? 2 ZIP codes serve Norton Shores, MI: 49441, 49444.

Population
25,000Norton Shores city residents
Median household income
$73,390Past 12 months, inflation adjusted
Median home value
$214,000Owner-occupied units
Median gross rent
$1,286Rent plus utilities, monthly
Median age
40.1 yrsAll residents
Homeownership rate
85.9%Owner-occupied households

Norton Shores ZIP codes (Michigan)

Census ZCTAs whose delivery area overlaps Norton Shores.

The Norton Shores MI ZIP code list below covers 2 ZIP codes. Open any one for its population, income, housing and rent profile.

What the numbers mean in Norton Shores city

Housing cost measured against local earnings.

A household earning the Norton Shores city median would spend about 21% of gross income on the median rent. The 30% mark is the federal threshold for cost burden, so anything above it signals a stretched rental market. The median home costs 2.9× the median household income; nationally that ratio sits near 4.5×. Poverty affects 5.8% of residents and 85.9% of households own their home.

Source: US Census Bureau, ACS 2019-2023 5-year estimates · rates as published for 2019-2023 ACS 5-year

Norton Shores city, MI in context

How this area compares with national benchmarks.

Norton Shores city is a small city in Michigan, with 25,000 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #50 of 745 ranked by population — larger than 93% of them. The median age here is 40.1 years against 39.1 nationally, a slightly older profile than the country as a whole. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.

Households in Norton Shores city earn a median of $73,390 a year, 6.6% below the national figure of $78,538 and 19% above the $61,715 median for the 438 Michigan cities we cover. Median household income counts every pre-tax dollar arriving at an address — wages, self-employment, Social Security, pensions, interest and public assistance — for everyone living there, so multi-earner households pull the figure up even where individual pay is modest. Poverty reaches 5.8% of residents here, less than half the 12.4% national rate.

The typical owner-occupied home in Norton Shores city is valued at $214,000, 29.5% below the national figure and 29% above the $166,100 peer median, while median gross rent runs $1,286 a month, 8.5% below the national figure, or roughly $15,432 across a full year. A household on the local median income would put about 21% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is within the standard affordability guideline. The home-price-to-income ratio works out to 2.9×, against roughly 3.9× nationally, so buying is easier here than in the average US market. 85.9% of occupied homes are owner-occupied versus 65% nationally, an owner-dominated market where rental listings are scarce and rent medians rest on a thin sample. Gross rent folds in the utilities a tenant pays separately, so it is closer to the real monthly outlay than a headline rent figure.

All values below were released by the Census for this exact geography, with no gap-filling on our side. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.

Compare with nearby places

Places of similar size in Michigan.

More Michigan coverage.

Frequently asked questions

Common questions about this area.

What is the population of Norton Shores city?
Norton Shores city has 25,000 residents on Census ACS 2019-2023 ACS 5-year estimates, ranking #50 of 745 in Michigan.
What is the median household income in Norton Shores city?
Median household income in Norton Shores city is $73,390 a year, 6.6% below the national figure of $78,538.
How much does it cost to rent or buy in Norton Shores city?
Median gross rent is $1,286 a month and the median home value is $214,000, so rent absorbs about 21% of median household income.
Is Norton Shores city affordable compared with the rest of the US?
Homes cost about 2.9× the local median income here versus roughly 3.9× nationally, so Norton Shores city is more affordable to buy in than the typical US market, and rent takes 21% of median income against the 30% cost-burden line.
How current is this Norton Shores city data?
All figures come from the US Census Bureau American Community Survey 2019-2023 ACS 5-year five-year estimates. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.