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Wood County · Wisconsin

ZIP code 54494

Population, income, housing costs and the sales tax rate charged on purchases inside ZIP 54494 — Census 2019-2023 ACS 5-year, no modelled estimates.
Population
27,516

ZCTA residents

Median income
$71,087

Household, past 12 months

Median home
$170,800

Owner-occupied value

Sales tax
5%

Wisconsin state rate

Quick answer

ZIP 54494 sits in Wood County, Wisconsin and is home to 27,516 people. Median household income is $71,087, the median home is worth $170,800 and median gross rent is $954. 78.3% of households own their home, and purchases are taxed at 5% (Wisconsin state rate).

County
Wood County

FIPS 55141

State
Wisconsin (WI)

783 ZIPs covered

Area codes
Not published

No NANPA match for this ZIP

Metro area
Outside covered metros

Rate jurisdiction used for tax

The numbers for 54494

American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.

Population
27,516ZIP 54494 residents
Median household income
$71,087Past 12 months, inflation adjusted
Median home value
$170,800Owner-occupied units
Median gross rent
$954Rent plus utilities, monthly
Median age
45.8 yrsAll residents
Homeownership rate
78.3%Owner-occupied households

ZIP 54494 in context

How this area compares with national benchmarks.

ZIP 54494 is a small city in Wood County, Wisconsin, with 27,516 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #59 of 783 ranked by population — larger than 92% of them. The median age here is 45.8 years against 39.1 nationally, a markedly older profile that usually tracks retirees staying put and younger households leaving for work. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.

Households in ZIP 54494 earn a median of $71,087 a year, 9.5% below the national figure of $78,538. Household income here is measured before tax and pooled across everyone at the address, which is why it reads higher than typical individual earnings in the same area. Poverty reaches 6.9% of residents here, below the 12.4% national rate.

The typical owner-occupied home in ZIP 54494 is valued at $170,800, 43.7% below the national figure, while median gross rent runs $954 a month, 32.1% below the national figure, or roughly $11,448 across a full year. A household on the local median income would put about 16.1% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is cheap relative to what people here earn. The home-price-to-income ratio works out to 2.4×, against roughly 3.9× nationally, so purchase prices are unusually low against local pay, the pattern in places where supply is plentiful and wage growth has been flat. 78.3% of occupied homes are owner-occupied versus 65% nationally, so the market leans toward owners. The rent line includes utilities paid by the tenant, a definition worth remembering when comparing it against a landlord's quoted rate.

Every value on this page is published directly by the Census for this area — nothing is modelled or interpolated. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.

Reading ZIP 54494 in context

How 54494 sits inside Wood County and Wisconsin.

ZIP 54494 is tabulated inside Wood County, Wisconsin, one of 12 ZIP areas the Census publishes for that county and 783 across Wisconsin. This is a mid-sized ZIP that covers a large share of its county's addresses. County assignment on this page follows the largest share of the ZIP's land area, which matters where a delivery route crosses a county line: mail addressed to 54494 can be handled by a post office in a neighbouring county even though the tabulation area is filed here.

Against its own county, 54494 reports a median household income of $71,087, close to the $72,888 county median, and 3% below the $73,420 typical WI ZIP. Owner-occupied homes are valued at a median of $170,800, 3% below the county figure and 20% below the statewide ZIP median. Rent is reported gross — the contract amount plus tenant-paid utilities — at $954 a month, which is why it reads higher than the advertised rent on a listing for the same unit.

Wisconsin charges 5% statewide, and local governments overlapping 54494 may add county, city or special-district levies on top. We publish the state floor for this ZIP rather than guessing a combined figure, because ZIP boundaries and taxing-district boundaries were drawn for different purposes and do not line up.

Everything above comes from the Census Bureau American Community Survey 2019-2023 ACS 5-year estimates for this ZIP Code Tabulation Area, with sales tax rates traced to the state revenue agency. Five-year estimates pool sixty months of responses, so they are stable enough to compare 54494 with its neighbours but always trail the current year, and any value the Census suppressed for sample size is shown as unpublished rather than filled in with a model.

Sales tax in 54494

What a purchase inside this ZIP costs at checkout.

Rate applied
5%State base rate only
Tax on $100
$5Rounded to the dollar
Tax on $1,000
$50Before any exemptions

Wisconsin levies 5% statewide, and counties, cities and special districts inside this ZIP can add their own local rate on top. Check the county page for the local component before you quote a price.

Affordability in this ZIP

Derived from the Census medians above — indicative, not an offer.

Rent burden
16%Median rent ÷ median income
Price-to-income
2.4×Home value ÷ household income
Est. mortgage
$886/mo20% down, 30-yr at 6.75%
Poverty rate
6.9%Residents below poverty line

A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.

How 54494 compares

ZIP 54494 against the median ZIP in Wood County and across Wisconsin.

MeasureZIP 54494County medianState medianvs state
Median household income$71,087$72,888$73,420-3%
Median home value$170,800$176,800$214,300-20%
Median gross rent$954$767$900+6%
Population27,5161,9402,792+886%

Medians are computed across the 12 ZIP areas in Wood County and the 783 ZIP areas in Wisconsin.

Statewide rank

Where this ZIP places among all 783 Wisconsin ZIP areas.

Income

richer than 43% of 760 state ZIPs

#437
Home value

above 22% of 762 state ZIPs

#598
Population

larger than 92% of 783 state ZIPs

#59

Comparable ZIP codes

Wisconsin ZIP areas with almost the same household income.

ZIPCountyIncomeHome valueRent
53144Kenosha County$71,111$248,200$1,136
54724Chippewa County$71,121$231,400$787
53943Sauk County$71,154$230,600$1,000
54642Jackson County$71,007$195,600$800
53219Milwaukee County$70,998$190,300$971
54202Door County$71,250$383,600$1,111

Nearby ZIP codes

Other ZIP codes filed under Wood County.

Adjacent ZIP Codes

Other ZIP codes in Wood County, Wisconsin.

ZIP 54494 questions

Common questions about this ZIP code.

Where is ZIP code 54494?
ZIP 54494 lies mostly in Wood County, Wisconsin. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
What sales tax do I pay in 54494?
Wisconsin charges 5% statewide, plus any county, city or district rate that applies locally.
Is 54494 expensive to live in?
Median rent runs $954 a month, about 16% of median household income, and the median home is worth $170,800 — -20% against the typical Wisconsin ZIP.
Is a ZCTA the same as a postal ZIP code?
Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.

Related pages for this area.

Sources & transparency

Every figure on this page is a published estimate for ZIP Code Tabulation Area 54494, except the affordability ratios and mortgage estimate, which we derive from those medians and label as estimates.

Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.