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ZipNumbers

Dane County · Wisconsin

ZIP code 53704

Population, income, housing costs and the sales tax rate charged on purchases inside ZIP 53704 — Census 2019-2023 ACS 5-year, no modelled estimates.
Population
47,136

ZCTA residents

Median income
$75,007

Household, past 12 months

Median home
$289,000

Owner-occupied value

Sales tax
5%

Wisconsin state rate

Quick answer

ZIP 53704 sits in Dane County, Wisconsin and is home to 47,136 people. Median household income is $75,007, the median home is worth $289,000 and median gross rent is $1,231. 53.5% of households own their home, and purchases are taxed at 5% (Wisconsin state rate).

County
Dane County

FIPS 55025

State
Wisconsin (WI)

783 ZIPs covered

Area codes
Not published

No NANPA match for this ZIP

Metro area
Outside covered metros

Rate jurisdiction used for tax

The numbers for 53704

American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.

Population
47,136ZIP 53704 residents
Median household income
$75,007Past 12 months, inflation adjusted
Median home value
$289,000Owner-occupied units
Median gross rent
$1,231Rent plus utilities, monthly
Median age
35.2 yrsAll residents
Homeownership rate
53.5%Owner-occupied households

Sales tax in 53704

What a purchase inside this ZIP costs at checkout.

Rate applied
5%State base rate only
Tax on $100
$5Rounded to the dollar
Tax on $1,000
$50Before any exemptions

Wisconsin levies 5% statewide, and counties, cities and special districts inside this ZIP can add their own local rate on top. Check the county page for the local component before you quote a price.

Affordability in this ZIP

Derived from the Census medians above — indicative, not an offer.

Rent burden
20%Median rent ÷ median income
Price-to-income
3.9×Home value ÷ household income
Est. mortgage
$1,500/mo20% down, 30-yr at 6.75%
Poverty rate
11.8%Residents below poverty line

A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.

How 53704 compares

ZIP 53704 against the median ZIP in Dane County and across Wisconsin.

MeasureZIP 53704County medianState medianvs state
Median household income$75,007$95,691$73,420+2%
Median home value$289,000$373,650$214,300+35%
Median gross rent$1,231$1,329$900+37%
Population47,13613,1332,792+1588%

Medians are computed across the 35 ZIP areas in Dane County and the 783 ZIP areas in Wisconsin.

Statewide rank

Where this ZIP places among all 783 Wisconsin ZIP areas.

Income

richer than 53% of 760 state ZIPs

#356
Home value

above 82% of 762 state ZIPs

#138
Population

larger than 99% of 783 state ZIPs

#6

Comparable ZIP codes

Wisconsin ZIP areas with almost the same household income.

ZIPCountyIncomeHome valueRent
54414Shawano County$75,000$185,800$611
54838Douglas County$75,000$235,700$917
53579Dodge County$75,048$228,900$919
53550Green County$74,931$226,600$945
53923Columbia County$74,750$211,200$689
53228Milwaukee County$75,288$254,700$1,220

Nearby ZIP codes

Other ZIP codes filed under Dane County.

ZIP 53704 questions

Common questions about this ZIP code.

Where is ZIP code 53704?
ZIP 53704 lies mostly in Dane County, Wisconsin. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
What sales tax do I pay in 53704?
Wisconsin charges 5% statewide, plus any county, city or district rate that applies locally.
Is 53704 expensive to live in?
Median rent runs $1,231 a month, about 20% of median household income, and the median home is worth $289,000+35% against the typical Wisconsin ZIP.
Is a ZCTA the same as a postal ZIP code?
Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.

Related pages for this area.

Sources & transparency

Every figure on this page is a published estimate for ZIP Code Tabulation Area 53704, except the affordability ratios and mortgage estimate, which we derive from those medians and label as estimates.

Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.