
Rock County · Wisconsin
ZIP code 53548
- Population
- 20,509
- Median income
- $74,696
- Median home
- $226,600
- Sales tax
- 5%
ZCTA residents
Household, past 12 months
Owner-occupied value
Wisconsin state rate
Quick answer
ZIP 53548 sits in Rock County, Wisconsin and is home to 20,509 people. Median household income is $74,696, the median home is worth $226,600 and median gross rent is $999. 67.9% of households own their home, and purchases are taxed at 5% (Wisconsin state rate).
- County
- Rock County
- State
- Wisconsin (WI)
- Area codes
- Not published
- Metro area
- Outside covered metros
FIPS 55105
783 ZIPs covered
No NANPA match for this ZIP
Rate jurisdiction used for tax
The numbers for 53548
American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.
- Population
- 20,509ZIP 53548 residents
- Median household income
- $74,696Past 12 months, inflation adjusted
- Median home value
- $226,600Owner-occupied units
- Median gross rent
- $999Rent plus utilities, monthly
- Median age
- 40.8 yrsAll residents
- Homeownership rate
- 67.9%Owner-occupied households
ZIP 53548 in context
How this area compares with national benchmarks.
ZIP 53548 is a mid-size town in Rock County, Wisconsin, with 20,509 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #102 of 783 ranked by population — larger than 87% of them. The median age here is 40.8 years against 39.1 nationally, a slightly older profile than the country as a whole. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.
Households in ZIP 53548 earn a median of $74,696 a year, 4.9% below the national figure of $78,538. The median is the midpoint household, not an average, so a handful of very high earners cannot drag it upward the way they distort a mean. Poverty reaches 10.8% of residents here, below the 12.4% national rate.
The typical owner-occupied home in ZIP 53548 is valued at $226,600, 25.3% below the national figure, while median gross rent runs $999 a month, 28.9% below the national figure, or roughly $11,988 across a full year. A household on the local median income would put about 16% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is cheap relative to what people here earn. The home-price-to-income ratio works out to 3×, against roughly 3.9× nationally, so buying is easier here than in the average US market. 67.9% of occupied homes are owner-occupied versus 65% nationally, so the market leans toward owners. The rent line includes utilities paid by the tenant, a definition worth remembering when comparing it against a landlord's quoted rate.
All values below were released by the Census for this exact geography, with no gap-filling on our side. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.
Reading ZIP 53548 in context
How 53548 sits inside Rock County and Wisconsin.
ZIP 53548 is tabulated inside Rock County, Wisconsin, one of 13 ZIP areas the Census publishes for that county and 783 across Wisconsin. This is a mid-sized suburban ZIP inside a county that is split across many delivery areas. County assignment on this page follows the largest share of the ZIP's land area, which matters where a delivery route crosses a county line: mail addressed to 53548 can be handled by a post office in a neighbouring county even though the tabulation area is filed here.
Against its own county, 53548 reports a median household income of $74,696, close to the $74,010 county median, and close to the $73,420 typical WI ZIP. Owner-occupied homes are valued at a median of $226,600, close to the county figure and 6% above the statewide ZIP median. Rent is reported gross — the contract amount plus tenant-paid utilities — at $999 a month, which is why it reads higher than the advertised rent on a listing for the same unit.
Wisconsin charges 5% statewide, and local governments overlapping 53548 may add county, city or special-district levies on top. We publish the state floor for this ZIP rather than guessing a combined figure, because ZIP boundaries and taxing-district boundaries were drawn for different purposes and do not line up.
Everything above comes from the Census Bureau American Community Survey 2019-2023 ACS 5-year estimates for this ZIP Code Tabulation Area, with sales tax rates traced to the state revenue agency. Five-year estimates pool sixty months of responses, so they are stable enough to compare 53548 with its neighbours but always trail the current year, and any value the Census suppressed for sample size is shown as unpublished rather than filled in with a model.
Sales tax in 53548
What a purchase inside this ZIP costs at checkout.
Wisconsin levies 5% statewide, and counties, cities and special districts inside this ZIP can add their own local rate on top. Check the county page for the local component before you quote a price.
Affordability in this ZIP
Derived from the Census medians above — indicative, not an offer.
A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.
How 53548 compares
ZIP 53548 against the median ZIP in Rock County and across Wisconsin.
| Measure | ZIP 53548 | County median | State median | vs state |
|---|---|---|---|---|
| Median household income | $74,696 | $74,010 | $73,420 | +2% |
| Median home value | $226,600 | $223,350 | $214,300 | +6% |
| Median gross rent | $999 | $999 | $900 | +11% |
| Population | 20,509 | 9,449 | 2,792 | +635% |
Medians are computed across the 13 ZIP areas in Rock County and the 783 ZIP areas in Wisconsin.
Statewide rank
Where this ZIP places among all 783 Wisconsin ZIP areas.
- Income
- #362
- Home value
- #331
- Population
- #102
richer than 52% of 760 state ZIPs
above 57% of 762 state ZIPs
larger than 87% of 783 state ZIPs
Comparable ZIP codes
Wisconsin ZIP areas with almost the same household income.
Nearby ZIP codes
Other ZIP codes filed under Rock County.
Adjacent ZIP Codes
Other ZIP codes in Rock County, Wisconsin.
ZIP 53548 questions
Common questions about this ZIP code.
- Where is ZIP code 53548?
- ZIP 53548 lies mostly in Rock County, Wisconsin. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
- What sales tax do I pay in 53548?
- Wisconsin charges 5% statewide, plus any county, city or district rate that applies locally.
- Is 53548 expensive to live in?
- Median rent runs $999 a month, about 16% of median household income, and the median home is worth $226,600 — +6% against the typical Wisconsin ZIP.
- Is a ZCTA the same as a postal ZIP code?
- Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.
Keep going
Related pages for this area.
Sources & transparency
- US Census Bureau, ACS 2019-2023 5-year estimates — 2019-2023 ACS 5-year — population, income, housing
- Census 2020 ZCTA-to-county relationship file — County assignment by largest land-area overlap
- Wisconsin Department of Revenue — Sales tax rates and local add-ons
Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.