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Travis County · Texas

ZIP code 78704

Population, income, housing costs and the sales tax rate charged on purchases inside ZIP 78704 — Census 2019-2023 ACS 5-year, no modelled estimates.
Population
50,479

ZCTA residents

Median income
$97,160

Household, past 12 months

Median home
$862,000

Owner-occupied value

Sales tax
8.25%

Combined state + local

Quick answer

ZIP 78704 sits in Travis County, Texas and is home to 50,479 people. Median household income is $97,160, the median home is worth $862,000 and median gross rent is $1,755. 33.2% of households own their home, and purchases are taxed at 8.25% combined.

County
Travis County

FIPS 48453

State
Texas (TX)

1,989 ZIPs covered

Area codes
512, 737

NANPA codes serving this area

Metro area
Austin

Rate jurisdiction used for tax

The numbers for 78704

American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.

Population
50,479ZIP 78704 residents
Median household income
$97,160Past 12 months, inflation adjusted
Median home value
$862,000Owner-occupied units
Median gross rent
$1,755Rent plus utilities, monthly
Median age
34.2 yrsAll residents
Homeownership rate
33.2%Owner-occupied households

ZIP 78704 in context

How this area compares with national benchmarks.

ZIP 78704 is a small city in Travis County, Texas, with 50,479 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #134 of 1,989 ranked by population — larger than 93% of them. The median age here is 34.2 years against 39.1 nationally, a slightly younger profile than the country as a whole. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.

Households in ZIP 78704 earn a median of $97,160 a year, 23.7% above the national figure of $78,538. Median household income counts every pre-tax dollar arriving at an address — wages, self-employment, Social Security, pensions, interest and public assistance — for everyone living there, so multi-earner households pull the figure up even where individual pay is modest. Poverty reaches 11.4% of residents here, below the 12.4% national rate.

The typical owner-occupied home in ZIP 78704 is valued at $862,000, 184.1% above the national figure, while median gross rent runs $1,755 a month, 24.8% above the national figure, or roughly $21,060 across a full year. A household on the local median income would put about 21.7% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is within the standard affordability guideline. The home-price-to-income ratio works out to 8.9×, against roughly 3.9× nationally, so buying is out of reach on local earnings alone and the ownership market leans on outside income, equity or dual high earners. 33.2% of occupied homes are owner-occupied versus 65% nationally, a renter-majority market, so rent figures matter more here than the home-value line. The rent line includes utilities paid by the tenant, a definition worth remembering when comparing it against a landlord's quoted rate.

Home values sit at 8.9× median household income, far past the 3.9× national mark, so ownership costs here are set by something other than local wages — second homes, retirees with equity, or commuters earning elsewhere.

All values below were released by the Census for this exact geography, with no gap-filling on our side. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.

Reading ZIP 78704 in context

How 78704 sits inside Travis County and Texas.

ZIP 78704 is tabulated inside Travis County, Texas, one of 48 ZIP areas the Census publishes for that county and 1,989 across Texas. This is a dense urban ZIP, where a single postal boundary can hold more residents than an entire rural county. County assignment on this page follows the largest share of the ZIP's land area, which matters where a delivery route crosses a county line: mail addressed to 78704 can be handled by a post office in a neighbouring county even though the tabulation area is filed here.

Against its own county, 78704 reports a median household income of $97,160, 5% below the $102,799 county median, and 43% above the $68,103 typical TX ZIP. Owner-occupied homes are valued at a median of $862,000, 59% above the county figure and 342% above the statewide ZIP median. Rent is reported gross — the contract amount plus tenant-paid utilities — at $1,755 a month, which is why it reads higher than the advertised rent on a listing for the same unit.

A taxable purchase made inside 78704 carries 8.25% at the register, assembled from the Austin jurisdiction stack: the Texas state rate plus every county, municipal and special district levy that reaches this address. Because those district boundaries were drawn for schools, transit and hospital funding rather than for mail delivery, two addresses inside 78704 can legitimately fall under different totals — the rate shown here is the one that applies to the dominant jurisdiction.

Everything above comes from the Census Bureau American Community Survey 2019-2023 ACS 5-year estimates for this ZIP Code Tabulation Area, with sales tax rates traced to the state revenue agency. Five-year estimates pool sixty months of responses, so they are stable enough to compare 78704 with its neighbours but always trail the current year, and any value the Census suppressed for sample size is shown as unpublished rather than filled in with a model.

Sales tax in 78704

What a purchase inside this ZIP costs at checkout.

Rate applied
8.25%Austin jurisdiction stack
Tax on $100
$8Rounded to the dollar
Tax on $1,000
$83Before any exemptions

This ZIP falls inside the Austin rate area, so state, county, city and district levies are published here as a full stack.

Affordability in this ZIP

Derived from the Census medians above — indicative, not an offer.

Rent burden
22%Median rent ÷ median income
Price-to-income
8.9×Home value ÷ household income
Est. mortgage
$4,473/mo20% down, 30-yr at 6.75%
Poverty rate
11.4%Residents below poverty line

A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.

How 78704 compares

ZIP 78704 against the median ZIP in Travis County and across Texas.

MeasureZIP 78704County medianState medianvs state
Median household income$97,160$102,799$68,103+43%
Median home value$862,000$541,850$194,900+342%
Median gross rent$1,755$1,723$1,105+59%
Population50,47925,4115,317+849%

Medians are computed across the 48 ZIP areas in Travis County and the 1989 ZIP areas in Texas.

Statewide rank

Where this ZIP places among all 1989 Texas ZIP areas.

Income

richer than 84% of 1,756 state ZIPs

#288
Home value

above 99% of 1,705 state ZIPs

#15
Population

larger than 93% of 1,989 state ZIPs

#134

Comparable ZIP codes

Texas ZIP areas with almost the same household income.

ZIPCountyIncomeHome valueRent
78756Travis County$97,149$788,600$1,383
75158Kaufman County$97,303$290,300$1,149
75770Henderson County$96,908$248,800$877
78154Bexar County$97,465$296,400$1,664
78414Nueces County$96,788$271,300$1,549
78236Bexar County$96,771—$2,099

Nearby ZIP codes

Other ZIP codes filed under Travis County.

Adjacent ZIP Codes

Other ZIP codes in Travis County, Texas.

ZIP 78704 questions

Common questions about this ZIP code.

Where is ZIP code 78704?
ZIP 78704 lies mostly in Travis County, Texas. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
What sales tax do I pay in 78704?
Purchases are taxed at 8.25% combined, built from the Austin jurisdiction stack.
Is 78704 expensive to live in?
Median rent runs $1,755 a month, about 22% of median household income, and the median home is worth $862,000 — +342% against the typical Texas ZIP.
Is a ZCTA the same as a postal ZIP code?
Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.

Related pages for this area.

Sources & transparency

Every figure on this page is a published estimate for ZIP Code Tabulation Area 78704, except the affordability ratios and mortgage estimate, which we derive from those medians and label as estimates.

Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.