Skip to content
ZipNumbers
Grid of numbered green mailboxes in an apartment lobby, illustrating ZIP code listings

Wilkes County · North Carolina

ZIP code 28697

Population, income, housing costs and the sales tax rate charged on purchases inside ZIP 28697 — Census 2019-2023 ACS 5-year, no modelled estimates.
Population
13,412

ZCTA residents

Median income
$55,217

Household, past 12 months

Median home
$190,700

Owner-occupied value

Sales tax
4.75%

North Carolina state rate

Quick answer

ZIP 28697 sits in Wilkes County, North Carolina and is home to 13,412 people. Median household income is $55,217, the median home is worth $190,700 and median gross rent is $763. 68.2% of households own their home, and purchases are taxed at 4.75% (North Carolina state rate).

County
Wilkes County

FIPS 37193

State
North Carolina (NC)

853 ZIPs covered

Area codes
Not published

No NANPA match for this ZIP

Metro area
Outside covered metros

Rate jurisdiction used for tax

The numbers for 28697

American Community Survey 2019-2023 ACS 5-year estimates for this ZCTA.

Population
13,412ZIP 28697 residents
Median household income
$55,217Past 12 months, inflation adjusted
Median home value
$190,700Owner-occupied units
Median gross rent
$763Rent plus utilities, monthly
Median age
42.9 yrsAll residents
Homeownership rate
68.2%Owner-occupied households

ZIP 28697 in context

How this area compares with national benchmarks.

ZIP 28697 is a mid-size town in Wilkes County, North Carolina, with 13,412 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #257 of 853 ranked by population — larger than 69% of them. The median age here is 42.9 years against 39.1 nationally, a slightly older profile than the country as a whole. Places under 65,000 residents only appear in the five-year release, never the one-year file, so these values pool sixty months of responses and lag the current year by design.

Households in ZIP 28697 earn a median of $55,217 a year, 29.7% below the national figure of $78,538. Median household income counts every pre-tax dollar arriving at an address — wages, self-employment, Social Security, pensions, interest and public assistance — for everyone living there, so multi-earner households pull the figure up even where individual pay is modest. Poverty reaches 15.1% of residents here, above the 12.4% national rate.

The typical owner-occupied home in ZIP 28697 is valued at $190,700, 37.1% below the national figure, while median gross rent runs $763 a month, 45.7% below the national figure, or roughly $9,156 across a full year. A household on the local median income would put about 16.6% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is cheap relative to what people here earn. The home-price-to-income ratio works out to 3.5×, against roughly 3.9× nationally, so buying is easier here than in the average US market. 68.2% of occupied homes are owner-occupied versus 65% nationally, so the market leans toward owners. The rent line includes utilities paid by the tenant, a definition worth remembering when comparing it against a landlord's quoted rate.

Every value on this page is published directly by the Census for this area — nothing is modelled or interpolated. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.

Reading ZIP 28697 in context

How 28697 sits inside Wilkes County and North Carolina.

ZIP 28697 is tabulated inside Wilkes County, North Carolina, one of 12 ZIP areas the Census publishes for that county and 853 across North Carolina. This is a mid-sized ZIP that covers a large share of its county's addresses. County assignment on this page follows the largest share of the ZIP's land area, which matters where a delivery route crosses a county line: mail addressed to 28697 can be handled by a post office in a neighbouring county even though the tabulation area is filed here.

Against its own county, 28697 reports a median household income of $55,217, 14% above the $48,422 county median, and 12% below the $62,646 typical NC ZIP. Owner-occupied homes are valued at a median of $190,700, 26% above the county figure and 6% below the statewide ZIP median. Rent is reported gross — the contract amount plus tenant-paid utilities — at $763 a month, which is why it reads higher than the advertised rent on a listing for the same unit.

North Carolina charges 4.75% statewide, and local governments overlapping 28697 may add county, city or special-district levies on top. We publish the state floor for this ZIP rather than guessing a combined figure, because ZIP boundaries and taxing-district boundaries were drawn for different purposes and do not line up.

Everything above comes from the Census Bureau American Community Survey 2019-2023 ACS 5-year estimates for this ZIP Code Tabulation Area, with sales tax rates traced to the state revenue agency. Five-year estimates pool sixty months of responses, so they are stable enough to compare 28697 with its neighbours but always trail the current year, and any value the Census suppressed for sample size is shown as unpublished rather than filled in with a model.

Sales tax in 28697

What a purchase inside this ZIP costs at checkout.

Rate applied
4.75%State base rate only
Tax on $100
$5Rounded to the dollar
Tax on $1,000
$48Before any exemptions

North Carolina levies 4.75% statewide, and counties, cities and special districts inside this ZIP can add their own local rate on top. Check the county page for the local component before you quote a price.

Affordability in this ZIP

Derived from the Census medians above — indicative, not an offer.

Rent burden
17%Median rent ÷ median income
Price-to-income
3.5×Home value ÷ household income
Est. mortgage
$990/mo20% down, 30-yr at 6.75%
Poverty rate
15.1%Residents below poverty line

A rent burden above 30% is the federal threshold for cost-burdened households, and a price-to-income multiple above 4× is generally considered a stretched housing market. The mortgage figure is principal and interest only — taxes, insurance and HOA dues are extra.

How 28697 compares

ZIP 28697 against the median ZIP in Wilkes County and across North Carolina.

MeasureZIP 28697County medianState medianvs state
Median household income$55,217$48,422$62,646-12%
Median home value$190,700$151,700$203,100-6%
Median gross rent$763$707$941-19%
Population13,4122,7685,300+153%

Medians are computed across the 12 ZIP areas in Wilkes County and the 853 ZIP areas in North Carolina.

Statewide rank

Where this ZIP places among all 853 North Carolina ZIP areas.

Income

richer than 33% of 766 state ZIPs

#513
Home value

above 44% of 763 state ZIPs

#427
Population

larger than 70% of 853 state ZIPs

#257

Comparable ZIP codes

North Carolina ZIP areas with almost the same household income.

ZIPCountyIncomeHome valueRent
27818Hertford County$55,185$86,400$782
27871Martin County$55,067$114,200$759
28792Henderson County$55,066$249,300$1,131
28752McDowell County$55,036$166,100$712
28073Cleveland County$55,466$125,800$870
27932Chowan County$54,962$206,700$790

Nearby ZIP codes

Other ZIP codes filed under Wilkes County.

Adjacent ZIP Codes

Other ZIP codes in Wilkes County, North Carolina.

ZIP 28697 questions

Common questions about this ZIP code.

Where is ZIP code 28697?
ZIP 28697 lies mostly in Wilkes County, North Carolina. County assignment follows the largest share of land area, so a ZIP straddling a county line is filed under its dominant county.
What sales tax do I pay in 28697?
North Carolina charges 4.75% statewide, plus any county, city or district rate that applies locally.
Is 28697 expensive to live in?
Median rent runs $763 a month, about 17% of median household income, and the median home is worth $190,700 — -6% against the typical North Carolina ZIP.
Is a ZCTA the same as a postal ZIP code?
Not exactly. The Census builds ZIP Code Tabulation Areas from the ZIP codes of addresses inside each census block, so a ZCTA can differ slightly from the USPS delivery route of the same number, and PO-box-only ZIPs have no ZCTA at all.

Related pages for this area.

Sources & transparency

Every figure on this page is a published estimate for ZIP Code Tabulation Area 28697, except the affordability ratios and mortgage estimate, which we derive from those medians and label as estimates.

Last reviewed December 2024. Figures are published for reference and can change; verify with the source agency before filing or contracting. How we build and check this data.