Washoe County · Nevada
Reno, NV demographics
Population, income and the local tax burden that sits on top of them — sourced from the Census Bureau and the Nevada Department of Taxation.

Quick answer
Reno, NV has a population of 274,915 and a median household income of $76,888 — about $6,407 a month before tax. That ranks 30 of 94 covered metros by income and 67 of 94 by population.
Population
274,915
City limits, ACS 5-year
Median household income
$76,888
ACS 5-year estimate
Combined sales tax
8.265%
Nevada + local
Income rank
#30
of 94 covered metros
Estimated annual sales tax on a median household
A Reno household at the median income of $76,888 spending roughly a quarter of pre-tax income on taxable retail goods would pay about $1,589 a year in sales tax at 8.265%. This is an illustration, not a filing figure: the taxable share of spending varies with household composition, and Nevada exempts or discounts several categories. Washoe County's WC-1 school construction tax is the main reason Reno sits just below Las Vegas.
Method: median household income × 25% taxable share × combined rate. The 25% share is a rough national benchmark from the BLS Consumer Expenditure Survey, not a Reno-specific measurement.
Sources
What each figure on this page comes from.
- Source: US Census Bureau, American Community Survey 5-year estimates
- Source: Nevada Department of Taxation rate tables · rates as published for 2026
Full Reno sales tax breakdown and calculator
More Reno data
Other Reno datasets on this site.
- Reno sales tax rate
- Reno property tax
- Reno cost of living
- Reno home values and rent
- Reno crime rates
- Reno public schools
- Reno weather normals
- Reno commute times
- Reno jobs and wages
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