What is the population of Oconto city?

Oconto city has 4,623 residents on Census ACS 2019-2023 ACS 5-year estimates, ranking #162 of 807 in Wisconsin.

What is the median household income in Oconto city?

Median household income in Oconto city is $62,704 a year, 20.2% below the national figure of $78,538.

How much does it cost to rent or buy in Oconto city?

Median gross rent is $780 a month and the median home value is $133,900, so rent absorbs about 14.9% of median household income.

Is Oconto city affordable compared with the rest of the US?

Homes cost about 2.1× the local median income here versus roughly 3.9× nationally, so Oconto city is more affordable to buy in than the typical US market, and rent takes 14.9% of median income against the 30% cost-burden line.

Aerial view of a dense city center, illustrating the US cities ZIP code directory

Wisconsin · Census place 59350

Oconto, WI population, income and ZIP codes

Quick answer

The population of the city of Oconto, Wisconsin (Oconto, WI — Census place “Oconto city”) is 4,623 residents, ranking #162 of 807 places in Wisconsin. Median household income is $62,704, the median home is worth $133,900 and median gross rent runs $780 a month. Looking for the Oconto Wisconsin ZIP code list? 1 ZIP codes serve Oconto, WI: 54153.

Population: 4,623Oconto city residents
Median household income: $62,704Past 12 months, inflation adjusted
Median home value: $133,900Owner-occupied units
Median gross rent: $780Rent plus utilities, monthly
Median age: 47.4 yrsAll residents
Homeownership rate: 64%Owner-occupied households

Oconto ZIP codes (Wisconsin)

Census ZCTAs whose delivery area overlaps Oconto.

The Oconto WI ZIP code list below covers 1 ZIP code. Open any one for its population, income, housing and rent profile.

54153

What the numbers mean in Oconto city

Housing cost measured against local earnings.

A household earning the Oconto city median would spend about 14.9% of gross income on the median rent. The 30% mark is the federal threshold for cost burden, so anything above it signals a stretched rental market. The median home costs 2.1× the median household income; nationally that ratio sits near 4.5×. Poverty affects 11.8% of residents and 64% of households own their home.

Source: US Census Bureau, ACS 2019-2023 5-year estimates · rates as published for 2019-2023 ACS 5-year

Oconto city, WI in context

How this area compares with national benchmarks.

Oconto city is a small town in Wisconsin, with 4,623 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #162 of 807 ranked by population — larger than 80% of them. The median age here is 47.4 years against 39.1 nationally, a markedly older profile that usually tracks retirees staying put and younger households leaving for work. At this population the ACS sample is small, so the margin of error around every dollar figure below is wide — treat the numbers as a band, not a point, and expect them to move between annual releases without the place itself changing.

Households in Oconto city earn a median of $62,704 a year, 20.2% below the national figure of $78,538 and 15% below the $73,880 median for the 395 Wisconsin cities we cover. Household income here is measured before tax and pooled across everyone at the address, which is why it reads higher than typical individual earnings in the same area. Poverty reaches 11.8% of residents here, below the 12.4% national rate.

The typical owner-occupied home in Oconto city is valued at $133,900, 55.9% below the national figure and 37% below the $211,900 peer median, while median gross rent runs $780 a month, 44.5% below the national figure, or roughly $9,360 across a full year. A household on the local median income would put about 14.9% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is cheap relative to what people here earn. The home-price-to-income ratio works out to 2.1×, against roughly 3.9× nationally, so purchase prices are unusually low against local pay, the pattern in places where supply is plentiful and wage growth has been flat. 64% of occupied homes are owner-occupied versus 65% nationally, so the market leans more heavily on renters. The rent line includes utilities paid by the tenant, a definition worth remembering when comparing it against a landlord's quoted rate.

Every value on this page is published directly by the Census for this area — nothing is modelled or interpolated. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.

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Frequently asked questions

Common questions about this area.

What is the population of Oconto city?: Oconto city has 4,623 residents on Census ACS 2019-2023 ACS 5-year estimates, ranking #162 of 807 in Wisconsin.
What is the median household income in Oconto city?: Median household income in Oconto city is $62,704 a year, 20.2% below the national figure of $78,538.
How much does it cost to rent or buy in Oconto city?: Median gross rent is $780 a month and the median home value is $133,900, so rent absorbs about 14.9% of median household income.
Is Oconto city affordable compared with the rest of the US?: Homes cost about 2.1× the local median income here versus roughly 3.9× nationally, so Oconto city is more affordable to buy in than the typical US market, and rent takes 14.9% of median income against the 30% cost-burden line.
How current is this Oconto city data?: All figures come from the US Census Bureau American Community Survey 2019-2023 ACS 5-year five-year estimates. At this population the ACS sample is small, so the margin of error around every dollar figure below is wide — treat the numbers as a band, not a point, and expect them to move between annual releases without the place itself changing.