Hayward, WI population, income and ZIP codes

Hayward city is a small town in Wisconsin, with 2,549 residents counted in the Census American Community Survey 2019-2023 ACS 5-year estimates, which places it #241 of 807 ranked by population — larger than 70% of them. The median age here is 42.6 years against 39.1 nationally, a slightly older profile than the country as a whole. At this population the ACS sample is small, so the margin of error around every dollar figure below is wide — treat the numbers as a band, not a point, and expect them to move between annual releases without the place itself changing.

Households in Hayward city earn a median of $40,085 a year, 49% below the national figure of $78,538 and 46% below the $73,880 median for the 395 Wisconsin cities we cover. Median household income counts every pre-tax dollar arriving at an address — wages, self-employment, Social Security, pensions, interest and public assistance — for everyone living there, so multi-earner households pull the figure up even where individual pay is modest. Poverty reaches 19.5% of residents here, well above the 12.4% national rate, which is the single clearest signal in this dataset that median income here is carried by a narrow band of households.

The typical owner-occupied home in Hayward city is valued at $184,200, 39.3% below the national figure and 13% below the $211,900 peer median, while median gross rent runs $691 a month, 50.9% below the national figure, or roughly $8,292 across a full year. A household on the local median income would put about 20.7% of gross pay toward that rent against the federal 30% cost-burden threshold, so renting here is within the standard affordability guideline. The home-price-to-income ratio works out to 4.6×, against roughly 3.9× nationally, so buying is harder here than in the average US market. 58% of occupied homes are owner-occupied versus 65% nationally, so the market leans more heavily on renters. Rent is reported gross — contract rent plus tenant-paid utilities — which is why it runs above the advertised price on a listing for the same unit.

Every value on this page is published directly by the Census for this area — nothing is modelled or interpolated. Small-area estimates still carry wider margins of error than state or national figures, so check the linked ACS tables before relying on them for lending, appraisal or legal work.